Below is a sample of the emails you can expect to receive when signed up to Ruger.
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Data Name | Data Type | Options |
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Phone | ![]() | |
First name | ![]() | |
Last name | ![]() | |
![]() | ||
Home address | ![]() | |
City | ![]() | |
State | ![]() | |
Country | ![]() | |
Postcode | ![]() | |
Zipcode | ![]() | |
Gender | ![]() | |
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State | ![]() | |
Phone | ![]() | |
Age | ![]() | |
Gender | ![]() | |
![]() | M F Primary Race/Ethnicity | |
![]() | American Indian or Alaska Native | |
![]() | Asian | |
![]() | Black or African American | |
![]() | Hispanic or Latino | |
![]() | Native Hawaiian or Other Pacific Islander | |
![]() | The serial number can be found on the original packaging label (pictured below) or stamped on the side of the receiver or frame of your firearm. Serial numbers are typically a nine or ten digit number, separated by a hyphen. Please enter your serial number exactly as it appears, including any leading zeroes and the hyphen (if it contains one.) Is this your first firearm? | |
![]() | Yes | |
![]() | No Is this firearm new or used? | |
![]() | New | |
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![]() | Additional Information Reasons for Firearm | |
![]() | Hunting | |
![]() | Target Shooting | |
![]() | Competition | |
![]() | Plinking | |
![]() | Collecting | |
![]() | Security Services | |
![]() | Self/Home Protection | |
![]() | Law Enforcement | |
![]() | Gift/Prize Why Choose Ruger | |
![]() | Features, Appearance, Quality | |
![]() | Ruger's Reputation | |
![]() | Previous Ruger Owner | |
![]() | Retailer's Recommendation | |
![]() | Friend's Recommendation | |
![]() | Price | |
![]() | Advertisement | |
![]() | Ruger Product Flyer | |
![]() | Magazine Article | |
![]() | Ruger Catalog | |
![]() | Ruger Website |